Manager, Partnership Marketing

    • Job Tracking ID: 512905-716713
    • Job Location: Saint Petersburg, FL
    • Job Level: Management
    • Level of Education: BA/BS
    • Job Type: Full-Time/Regular
    • Date Updated: January 04, 2020
    • Years of Experience: Any
    • Starting Date: ASAP
    • Starting Date: As Soon As Possible
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Job Description:

The Manager, Partnership Marketing is responsible for managing strategic Minor League Baseball (MiLB) partnership programs. This position focuses on driving commercial value for each MiLB partner leveraging property specific assets and ownership platforms. In addition, this role will work very closely with other Enterprise business units and key constituents including Marketing Strategy & Research, Business Development & Media, MLBAM (Baseball Advanced Media) and each of the 160 membership clubs. The role will play an integral role in overall partner growth and retention efforts for MiLB.

Reports to: Director, Partnership Marketing
Status: Full-time
Classification: Exempt
Location: St. Petersburg, Fla.

Essential Functions:

  • Maintain and strengthen relationships with clients and clubs; serving as liaison and striving to drive enterprise-wide commercial value
  • Serve as a strategic resource to partners, external vendors and clubs with a keen focus on long-term value creation
  • Leverage the MiLB enterprise (Senior Execs, Board Members, etc.) to develop top to top relationships at each MiLB partner and applicable agencies
  • Embrace and execute the MiLB Growth and Retention Model flawlessly, focused on developing long-term institutional partnerships 
  • Generate and evaluate pre-, post- and mid-season reports to assist in assessing overall effectiveness of the current partnerships; present data to communicate ongoing value
  • Collaborate with internal staff to effectively create, revise and renew sponsorship contracts, and to improve sales, marketing and sponsorship services strategies
  • Manage production and installation of ballpark signage, placement of print advertisement, coordination of hospitality efforts to ensure that projects are delivered on-time, within budget and with superior quality
  • Work closely with Marketing Strategy & Research; identify and develop progressive marketing platforms designed to drive promotional value to MiLB and commercial value for applicable partners
  • Partner with relevant department(s) to integrate and activate social media and public relations plans, adequately generating buzz and promoting partnership activities
  • Work with licensing and internal graphics staff on the quality control review of client creative material to promote sponsorship activities while maintaining integrity and consistent branding of MiLB
  • Organize client digital campaigns with Major League Baseball Advanced Media (MLBAM) for
  • Other tasks and projects as assigned by Director, Partnership Marketing and Chief Marketing & Commercial Officer (CM&CO)

Experience and Skills:

Education & Experience:

  • Bachelor’s degree in marketing, sales or related field of study required
  • Minimum five (5) years’ experience managing accounts, sports and entertainment industry experience highly preferred
  • Proficiency in MS Office Suite required; advanced knowledge of MS Power Point preferred
  • Working knowledge of Adobe Suite and proficiency in social media platforms required


Skills & Attributes:

  • Highly analytical with ability to think strategically
  • Outside the box thinker not afraid to challenge status quo
  • Ability to interact with a wide spectrum of personalities ranging from entry-level through to C-Level
  • Organizational, customer service, interpersonal and oral and written communication skills required
  • Ability to produce results in a cross-functional environment
  • Must be detailed-oriented with a high degree of accuracy
  • Ability to work autonomously as well as part of a team
  • Ability to solve complex problems and maintain confidentiality with sensitive issues
  • Ability to multi-task between projects and meet required deadlines
  • Contagious passion in all that they do


Additional Notes:

  • Approximately 20% travel is expected in this position
  • Must be physically present at work location during business hours
  • Professional office environment; this position uses standard office equipment such as computers, phones, photocopies, filing cabinets and fax machines
  • Primarily sedentary role; however, some filing required including the ability to lift files, open filing cabinets and bend or stand on a stool or lift up to 40 pounds as necessary
  • Must be able to successfully pass a background screening and social security verification